Feel Foods Ltd. Adds Additional Western Canada Distributor and Receives Initial Order for “Black Sheep Vegan Cheeze” Products

VANCOUVER, British Columbia, Oct. 14, 2021 (GLOBE NEWSWIRE) — FEEL FOODS LTD. (the “Company” or “Feel Foods”) (CSE: “FEEL”) (OTC: “FLLLF”) is pleased to announce it has received an initial purchase order from Western Canadian distributor, Summit Specialty Foods (“Summit”) for its 100% owned Black Sheep Vegan Cheeze products.

Summit Specialty Foods is a Western Canadian food distributor that manages over 125 brands and offers a full range of natural, organic and specialty products in all these categories, including refrigerated, frozen & dry grocery.  Summit offers daily shipping schedules to all retail channels including natural & organic food retailers, mass market grocery chains, independent grocery retailers, food service, commissary, restaurants, manufacturers, and farm markets.

Summit is an active vendor to the majority of mass, natural, and independent retailers in Western Canada, with strategic warehousing locations throughout Vancouver and Vancouver Island. Summit’s distribution network includes major retailers such as: Askews, Buy Low (Nesters & Shop n’Save), Choices Markets, London Drugs, Natural Markets Food Group (Mrs. Greens & Planet Organics), Nature’s Fare, Overwaitea Food Group (Price Smart, Save on Foods & Urban Fare), Quality Greens, Safeway, Whole Foods and many more.

Feel Foods Director and CEO David Greenway states: “We are rapidly expanding our distribution throughout Western Canada with the addition of Summit Specialty Foods and are focused on a country wide expansion of our unique plant-based food products. Feel Foods will continue to grow its business through the acquisition of plant-based companies and the expansion of its distribution network. We are on a mission to transform plant-based food, with no compromises on taste or quality while reducing global environmental impact. Together, by shifting our collective approach to food, we can improve the health of our World, the lives of animals, and preserve valuable resources for generations to come.”

The plant-based food market is expected to grow at a CAGR of 11.9% from 2020 to 2027 to reach $74.2 billion by 2027.* The growth of this market is mainly attributed to the factors such as increasing incidence of intolerance for animal protein, growing urbanization with new consumer aspirations, increasing vegan population, and significant venture investments in this sector.*

About Black Sheep Vegan Cheeze

Feel Foods wholly owned premium vegan cheese brand “Black Sheep Vegan Cheeze” (“Black Sheep”) was founded in 2017 and is currently producing a variety of 10 unique vegan dairy substitute products at the Company’s Okanagan commercial kitchen and R&D facility with an annual capacity of over 130,000 units. Black Sheep products are currently offered in over 40 grocery stores and approximately 30 food services locations throughout British Columbia including select locations at: IGA, Nesters, The Very Good Butchers, Pomme Natural, Natures Fare, Vegan Supply, and many other fine retailers across 16 cities throughout the province as well as online and in person at farmers markets.

For more information on Black Sheep’s products and story, visit: http://blacksheepvegancheeze.com/

About Feel Foods Ltd.

FEEL is an agri-food holdings company focused on innovative products and technologies in the food services industry including its wholly owned Black Sheep Vegan Cheeze Company, offering a variety of 10 unique vegan dairy substitute products and currently available in over 30 retail locations, its 100% owned Be Good Plant-based Foods line of plant-based chicken, pork and beef products as well as currently investing in the research and development of keto-friendly plant-based candy products.

Company Contact:
Mr. Joel T Warawa
Corporate Communications
E-mail: jw@feelfoodsco.com

Corporate Contact:
Website: www.feelfoodsco.com
E-Mail: info@feelfoodsco.com
Instagram: Instagram.com/feelfoodsco
Phone: 604-235-0010

Statistics Reference: * https://www.prnewswire.com/news-releases/global-plant-based-food-market-report-2020-2027-rising-industry-concentration-with-growth-in-mergers-and-acquisitions-in-the-plant-based-products-space-301268737.html

Disclaimer for Forward-Looking Information

Certain statements in this release are forward-looking statements, which reflect the expectations of management regarding the Company. Forward-looking statements consist of statements that are not purely historical, including any statements regarding beliefs, plans, expectations or intentions regarding the future, including with respect to: the entry of the Consulting Agreements, the completion of the Acquisition and the acceptance of the Acquisition and terms thereof by the CSE. Such statements are subject to risks and uncertainties that may cause actual results, performance or developments to differ materially from those contained in the statements, including risks related to factors beyond the control of the Company. The risks include the following: the unknown magnitude and duration of the effects of the COVID-19 pandemic, the inability of Feel Foods to close the Acquisition and other risks that are customary to transactions of this nature. There can be no assurance that any forward-looking information will prove to be accurate, as actual results and future events could differ materially from those anticipated in such statements. Accordingly, the reader should not place any undue reliance on forward-looking information or statements. Feel Foods undertakes no obligation to update forward-looking information or statements, other than as required by applicable law.

This press release is not an offer of the securities for sale in the United States. The securities have not been registered under the U.S. Securities Act of 1933, as amended, and may not be offered or sold in the United States absent registration or an exemption from registration. This press release shall not constitute an offer to sell or the solicitation of an offer to buy nor shall there be any sale of the securities in any state in which such offer, solicitation or sale would be unlawful.

The CSE (operated by CNSX Markets Inc.) has neither approved nor disapproved of the contents of this press release.

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